A project near and dear to my heart, Kindness in Chalk: An Anti-Bullying Movement needed full branding, logo and webpage, as well as marketing efforts and public promotion. It’s super fun to follow the hashtag #kindnessinchalk
Kindness in Chalk is an Anti-Bullying Movement that takes place annually since 2014. It is my personal brain child and has been picked up nationwide by schools and communities looking for a simple way to combat bullying…with kindness. The initial promotion was done on my personal blog social media pages, but eventually it received its own landing page on my website. The branding included customizable flyers, templated letters to administration, participation badges, and more.
The webpage can be found here: https://www.minnemamaadventures.com/kindness-chalk/
Archived years can be found here: https://www.minnemamaadventures.com/kindness-in-chalk-archive/